FOX News remained the number one cable news network since … God knows when. It has been years. Not only has FOX remained king of the cable mountain, but according to a report in the New York Post, the Rupert Murdock network “trounced” the competition. According to Nielsen Research Center, July was “the most viewed month ever.”
FOX was the most watched network during the month’s major events – including the assassination attempt on President Trump, the Republican National Convention and President Biden’s national address announcing his withdrawal from the campaign.
In primetime, FOX’s 3.5 million viewers – with 500,000 in the highly coveted 25 to 54 year old demographic –crushed second place MSNBC. The hardcore left network attracted 1.2 million primetime viewers — and only 82,000 in the key demographic category.
(Whoa! You mean that the left-leaning network that is said to appeal to the younger generation attracted only one-sixth of the FOX number in that group? Something to ponder. But I digress.)
CNN – the once self-proclaimed “most trusted name in news” – did not even hit the one million mark in primetime viewers. They came in with a pitiful 856,000 viewers and 200,000 in the 25 to 54 year old demographic group. (Gads! Even CNN beat out MSNBC with young viewers.)
“Jesse Watters Primetime” got top billing with 4.4 million viewers – and 600,000 viewers in the key demographic. It was the strongest showing since the show started in the 8 p.m. time slot. And for the first time, it took the top spot from “The Five,” which averaged 3.9 million viewers – and 400,000 in the key younger demographic.
Daytime viewership was similar in terms of the competitive relationship. FOX brought in 1.9 million viewers — 260,000 in the 25 to 54 demographics. MSNBC attracted 712,000 viewers – 82,000 in the key graphic. CNN had 523,000 viewers – 110,000 in the key demographic.
When compared to the 2020 presidential election year viewership, FOX is up 17 percent and MSNBC and CNN both lost 40 percent of their audience. As has been the case for most months, FOX viewership exceeds that of MSNBC and CNN combined. And the gap is getting wider.
FOX overwhelms the competition despite the fact that both CNN and MSNBC – especially MSNBC – have gone on the attack against the Murdock-owned network.
So, there ‘tis.