Following Facebook’s privacy scandal, users have demanded that the social network take immediate action.
In Europe, Facebook will be rolling out new strict privacy standards due to a new EU law, known as the General Data Protection Regulation that is being implemented on May 25 to better protect user data. Users will know what data is being stored on them and then will be able to delete it.
However, multiple media outlets reported that in the beginning of week Mark Zuckerberg said that the company had “no immediate” plans to extend the policy to the rest of the world
To not expand the regulations worldwide would be a logistical nightmare from the social network.
“Clearly someone has not told Mark about his dual-citizen problem,” tweeted David Carroll, a media professor at Parsons School of Design, on Tuesday night “He’s terrified about asking all 2.2 billion users for consent to track them off of Facebook. Most will say hell no.”
Then on Thursday, Zuckerberg was quick to change his tune.
“We intend to make the same settings available everywhere, not only in Europe,” said Zuckerberg on Thursday. “We need to figure out what makes sense in different markets with the different laws and different places. But let me repeat this, we’ll make all controls and settings the same everywhere, not just in Europe.”
“Overall I think regulations like this are very positive. We intend to make all the same controls available everywhere, not just in Europe,” said Zuckerberg
“The move would give Americans and other Facebook users outside of the European Union access to some of the world’s toughest data protection rules, including the potential for people to revoke how data is used by the social network if they believe their digital information is being misused,” writes Politico.
But the law is bound to have a negative impact on Facebook’s advertising revenue which depends on personal information to generate targeted ads.
The social network is still dealing with the backlash from the Cambridge Analytica scandal hit in mid-March. Hashtags like #DeleteFacebook are still trending on Twitter.
“Facebook was criticized last week for having its platform exploited by Cambridge Analytica, a digital analytics firm hired by the Trump presidential campaign. According to Facebook, data from about 300,000 users were originally collected by a Cambridge lecturer named Aleksandr Kogan in 2013 for a personality quiz app. But given the way Facebook worked at the time, Kogan was able to access data from “tens of millions” of friends of those users, Zuckerberg said. While Kogan collected the data legitimately, he then violated Facebook’s terms by passing the information to Cambridge Analytica,” wrote CNET back in March after the scandal hit the media.
Five days later, after being mysteriously quiet, Zuckerberg publicly addressed, apologized and in an effort to appear transparent, outlined how the company plans to protect its users’ privacy in the future.
Expanding the EU standards appear to be part of Facebook’s strategy to regain its community’s trust. But will it be enough?
Author’s note: Although EU standards are stricter, this seems like more of a propaganda fix, not a real solution. Again, Facebook makes its revenue from selling demographic data. So
our privacy is not being protected because of that and likely won’t ever be. Zuckerberg isn’t implementing these standards because he wants to. He has to in an attempt to keep people using his social platform.